10.9.06

國切連的Human Error 事件

2002年,我朋友K先生跟當時是同事兼好友的L先生(a.k.a computerhead)於Motclub903(發源地)的支持下,製作了一盒二十張的Postcard,以紀念品形式供Motclub會員以網上積分換領。整個pack是一個極簡單的pizza盒:

postcard set 正面

postcard set 背面



然後,數日前有友人報料,指於HMV發現idN(全名International Designers Network, 國際切雞絲連網,簡稱國切連)發行的DesignEdge2005 dvd,上有疑似是K先生(a.k.a rexair)跟L先生(a.k.a computerhead)的logo。朋友調查之下發現真有其事,兩位立即對事件表示震驚,一則K先生跟L先生均完全未曾參與任何DesignEdge2005之活動,二則碟面graphic完全是把當年的postcard set 背面原封不動照scan,有圖為證:




朋友於是去電郵往國切連,希望了解清楚事情的來龍去脈。信中表示對logo被擺上不屬於是自己設計的物件完全不知情,並且對此感到不快,希望國切連能夠有一個合理答覆,否則不排除會採取法律行動。朋友於當晚立即收到國切連方面的回覆,現一字不漏照錄如下(除人名/地名/某產品名稱一律「打格」):

Hi XXX & XXX,

My name is XXX from IdN. We might have met some years ago when XXX introduced us.

I am writing in regards to the rexair/computerhead logo appearing in the DE05 DVD. We apologizes for this apparent mistake on our side. Truth of the matter is that we were scanning the 903 postcard souvenir cardboard box to produce the background texture for our DVD.

Human error to control the visible layers occurred during output. It was not intended that the design had incorporated the rexair/computerhead logo. Not to our defense, the fault was purely due human error and we sincerely apologizes for this incident.

On a lighter tone; IdN is currently working with XXX on their 2007 worldwide campaign. The campaign is about "XXX XXX XXX", and it involves commissioning 1 artist from selected Asian cities to produce an art piece to tour in XX , XXX and XXX. HK being one of the selected city, we would love to see if there is the possibility to collaborate in this front.

Please let us know your thoughts in both issues.

Again, please accept our sincere apology re the rexair/computerhead logo. Love to contact you at a time convenient to explain the situation personally.

All best, XXX

XXX / IdN Magazine
Shop C, 5-9 Gresson Street,
WanChai, Hong Kong
HONG KONG

朋友與computerhead均未能對回覆表示滿意,因為:
1. 國切連方面似乎認為字面上的誠心道歉已經足夠,並不打算採取更實際有力的行動去彌補錯誤。
2.道理上說不通,大家都是從事切雞,熟悉創作與製作過程,出現這種錯誤的機會率幾乎是0%,而且找一塊空紙皮又有何難?國切連總部樓下就是生果檔。
3.尾段最令人氣憤:明顯想用「好玩嘢」利誘,意圖平息事件。這類手段於切雞不是請客吃飯一文已有提及。

朋友於是再去信,表示這類錯誤實在不能接受,現下唯一解決方法是國切連方面回收所有dvd,因為上面印有rexair與computerhead兩個切雞單位的logo,實在令人產生混亂。國切連於一天後回覆,表示同意回收所有問題dvd,並即日開始行動,現在idnproshop.com已經不能網上訂購該產品。

事情表面上似乎得到解決,但朋友認為事情有幾點令人不能接受,故希望在這裡作個記錄,引以為鑑:

1.國切連作為一間成立超過十年,並且於行內有一定名望的出版社/創作單位,這類錯誤基本上沒可能會犯。就算於執行上出錯,製成品出街前難道會無人驗貨或approve? 國切連明顯隻眼開隻眼閉以為無事。
2. 國切連方面其實毫無誠意,原只打算作口頭道歉和「好玩job」的利誘便了事。要經K先生和L先生方面提出方肯答應回收問題dvd。
3.國切連此舉毫不尊重切雞絲。

希望事件就此平息。

14 Comments:

Blogger 學子 said...

事敗就利誘,低椿!

Human Error?九流砌詞!

搵 designers 錢,仲咁睇 design!

IdN ... ... 「唉,The End!」

10/9/06 02:08  
Blogger 陳書 said...

哈哈!學子唔好燥,IdN唔係搵designers錢,係揾design學生仔錢至正確,難怪難怪。

會唔會根本唔係隻眼開隻眼閉:「得擺得你logo上碟,係你榮幸至真,嘈!」(設計對白)

10/9/06 02:30  
Anonymous Anonymous said...

呀Hole,你諗野都幾得意,不如你比你個Logo大家玩吓,記得講多謝喎。

10/9/06 03:45  
Blogger 陳書 said...

咦,「得意」係褒定貶先?

會唔會係誤會o左.....我扮緊IdN無良口吻,只係寫作手法,表達緊佢o地「自大」可能性,並唔係幫緊佢o地,何苦要比個logo出o黎任人舞呢?

自己人不打自己人嘛。

10/9/06 04:12  
Anonymous Anonymous said...

今次多得K先生我地先可以沉冤得雪, 電郵中詞鋒銳利, 令小弟甘拜下風, 請各位為K先生熱烈鼓掌!!!!!!

10/9/06 05:07  
Anonymous Anonymous said...

MBA player
不要激動呀,阿Hole那句是切雞對白已而。

hole
如果國切聯真係咁諗,咁呢個行業d秩序真係立立亂到無以加覆了。我都睇左鄭保瑞今期壹仔個訪問,其實依家個個行業都係咁—衰到底反而容許亂黎,擦鞋/照顧market已經唔work,但亂黎還亂黎,都唔係咁樣亂擺人個logo。

L
其實我好恨同佢地collaborate架~~

10/9/06 11:52  
Blogger 學子 said...

喺呢個情況下,「同佢哋 collaborate ... ... 」,同「幫無線拍劇」,有冇雷同?

10/9/06 15:33  
Blogger yelrebmik said...

"the fault was purely due human error '. this excuse is so lame and the mention of worldwide campaign below, lamer!

11/9/06 00:20  
Blogger 劉郁芳 said...

E連/兄弟連(Band of Brothers)、血風連、國切連...

難為你還替idN改了個這麼棒的譯名。

13/9/06 05:26  
Anonymous Anonymous said...

出錯的機率永遠不會是零,請當事人大方原諒人。Publish左咁多人買左, 當做promotion個心會舒服d。

以相片作個人判斷,都覺得個logo位置不是故意放在邊位,仲疊左自己d字tim。

但佢開初的道歉的確不夠誠意,以 fun job來"庭外和解"真係有d 低莊..

26/9/06 02:34  
Blogger 蘇菲 said...

好過份.

以為利誘就可擺平件事

印dvd要經過三個工序:

設計師用電腦設計graphic, 把graphic file send 給菲林公司出菲林, 然後再把菲林給印碟廠.

有關人士夠膽用利誘的下策, 不如將計就計, 將有關資料話俾佢客戶知, 等佢客戶去評定一下,究竟值唔值得俾錢copycat做job.

3/10/06 21:52  
Anonymous Anonymous said...

兩個字:無恥!

9/10/06 21:11  
Blogger 渣估 said...

大醜聞 !!

1/11/06 09:31  
Blogger 赤兔 said...

真的沒想到會發生這一類的事件在IDN上,明顯在有關單位處理事情上,爲了免除成本回收錯誤而得過且過!在東窗事發之後卻想利誘事主,此擧實在有缺道德!

13/3/07 00:56  

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